Ebay Optimization
I've been offered a free eBay seller outreach consultation, and this article summarize the highlights.
Effective ways to run CSE advertisements
Comparison shopping engines are the primary advertisement platform for all e-commerce stores. Learn how to place advertisements with comparison shopping engines.
CSE Feed Specifications and Taxonomy
One of the best ways to bring traffic to your e-commerce website is to add your website to the shopping comparison engines (CSE). CSEs index your product data and present them to Internet shoppers for price comparison. Online user...]
How do I setup an ecommerce website?
Setting up an e-commerce website is a little more involved than setting up a personal homepage. The basic domain and web hosting setup are identical, but the e-commerce website requires a few additional components to offer credit c...]
How to create a 301 redirect?
As described on URL Canonicalization article we published in March, having a unique URL for each webpage is important in improving your "Pagerank". Canonicalization is accomplished by redirecting non-standard web pages to a preferr...]
URL Canonicalization
One of the first things discussed when beginning an SEO project is URL canonicalization. You may argue that the impact of having multiple URLs resolving to the same page may not have a huge effect on SEO (if you use it consistently...]